Teaching Case - "No Prison in East L.A.!": Birth of a Grassroots Movement

"No Prison in East L.A.!": Birth of a Grassroots Movement


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  • Product Description

    This advocacy strategy case describes the special challenges faced and techniques employed by a poor, minority (Mexican-American) neighborhood group seeking to draw public attention to its concern about the proposed siting of a state prison facility on its borders. The Mothers of East LA employ a variety of attention-getting publicity techniques to apparent great effect. It's not clear, however, whether it is public attention, political coalition-building or, ultimately, budget constraints at the state level, which pave the way for their victory.

    Learning Objective:
    This case provides the basis for discussion of advocacy techniques, community organizing strategies and the position of non-affluent interest groups.

  • Other Details

    Publication Date: January 03, 2000
    HKS Case Number: 1541.0
    Case Author: Pamela Varley
    Faculty Lead: Anna Greenberg
    Pages (incl. exhibits): 28
    Setting: United States
    Language: English
    _year: 2000-2009
    _pages: 25+
    _geography: US & Canada
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